Start Your Pizza Shop the Right Way
Start Your Pizza Business with ConfidenceGet clear, hands-on guidance to launch your pizza shop without costly mistakes — even if it’s your first business.
Is the Bronze Package Right for You?
The Bronze Package is designed for entrepreneurs who want to start their pizza shop the right way — without wasting time or money on the wrong decisions.
It’s ideal if you already have a location, or you’re in the process of setting up and need expert guidance to make sure everything is done correctly from the start.
This applies to a range of pizzeria concepts, including contemporary Neapolitan pizza, Pizza al Taglio, and Pinsa Romana.
You’ll receive direct, hands-on support to refine your setup, choose the right equipment and ingredients, and avoid costly mistakes that slow many new pizzerias down.
Francesco Santocono will personally work with you on-site to train your team, fine-tune your workflow, and make sure your business is ready to open with confidence.
Everything Included in the 8-Month Bronze Consulting Program
A structured 8-month consulting program designed to support the setup of your pizza business with the right equipment, operational workflow, product consistency, and professional guidance throughout the development process.
Throughout the consulting program, Francesco Santocono will guide you through key operational decisions related to equipment, ingredients, workflow organization, supplier selection, and kitchen setup — helping you reduce costly mistakes and build a smoother, more efficient launch.
Consulting & Training with Francesco Santocono
Includes 8 months of direct consulting support, ongoing remote guidance, and 5 days of on-site consulting and training during the most important stages of your project.
Included Value
4.700
Ingredient & Equipment Sourcing Support
Throughout the 8-month consulting program, you’ll receive direct guidance on ingredients selection, equipment sourcing, supplier selection, and key operational decisions to support a more efficient and professional setup process.
Included Value
2.500
Your Investment
This consulting program is designed to help you build your pizzeria with the right structure, equipment selection, workflow, and operational guidance from the beginning.
Making the right decisions early in the project helps avoid unnecessary costs, delays, workflow issues, and operational mistakes later on.
5.750
Total value if purchased separately: €7.200
Limited Availability
To maintain the highest standards and personalized support, we only accept 4 new consulting clients per quarter. This ensures that every business receives personalized attention and tailored guidance from start to finish.
Booking Terms
A 50% deposit is required to secure your booking.
Travel and accommodation costs for on-site consulting are covered by the client.
All fees are quoted in EUR (€).
Need support with a specific part of your project?
Individual consulting services are also available.
Additional Service & Solutions
For larger or more specialized hospitality projects, additional operational and food service solutions can be provided through a network of selected Italian professionals, based on your concept and business objectives.
- Fresh Pasta Production
- Modern and Traditional Italian Cuisine
- Pastry and Desserts
- Gelato Production
- Bakery Products
- Modern Salads and Contemporary Menu Development
- Mixology and Cocktail Programs
- Wine Selection Guidance
- Brand Identity and Logo Design
- Interior Concept and Atmosphere Direction
- Website and Online Presence
Custom Requests
If you need support beyond consulting, feel free to discuss your project with us. We’ll help you identify the most suitable operational solution based on your project goals and business structure.
A Proven Business System
Many of our clients achieve measurable results within the first 6 months, with some expanding to a multiple location within 18 months.
Additional Value Included
Professional Pizza Certification
Receive a professional certification upon completion of your training, backed by the expertise of a World Pizza Champion and recognized within the industry. It adds immediate credibility to your business and helps build trust with your customers from day one.
Ongoing Industry Insights & Updates
Stay up to date with practical insights on ingredients, equipment, and evolving pizza trends, helping your business remain competitive over time.
HQHD — High Quality & Healthy Digestion
A structured approach to ingredient selection, dough management, and process control designed to ensure consistent product quality, high digestibility, and long-term operational performance.
Depending on your concept and positioning, this may also include guidance on product development, recipe variations, and personalized flour blends developed exclusively for your business.
Trusted by Clients Across the Globe
See how our clients turned their passion into successful pizza businesses with the guidance of Francesco and Italian Pizza Consulting.

Alexander Kersten
Pizzeria Owner - Germany
In less than 5 months, I opened my Neapolitan pizzeria from scratch. Francesco’s guidance helped me avoid costly mistakes, save over €20,000, and start with the right foundations.

Abi Goldbad
Pizzeria Owner - United Kingdom
Working with Francesco before launching our concept was one of the best decisions we made. From kitchen layout to sourcing and dough training, his support gave us clarity, confidence, and real results.

Ramin Khalatbari
Business Owner - Zimbabwe
Francesco helped us open our first pizza shop in Harare, and the results were immediate. The quality was instantly appreciated, and we opened a second shop within a year.
Frequently Asked Questions
Get clear answers before you invest time and money into your pizza business.
Is this package suitable if I want to open a pizzeria from scratch?
Yes. These packages are designed to support you from the early planning stage through to execution, helping you structure your pizzeria correctly from the beginning.
Most costly mistakes happen before opening — especially with layout, equipment, and overall concept decisions. The goal is to help you avoid these errors and build a system aligned with your market, concept, and investment.
What is the difference between the Bronze, Silver, and Gold packages?
The difference is in the level of involvement and depth of support. Bronze focuses on core structure and essential guidance, Silver adds more strategic direction, while Gold provides the most comprehensive level of support with deeper involvement across key areas of your project.
This allows you to choose the level of support based on the complexity of your project and the decisions you need to make.
Will I receive support during and after the project?
Yes. All packages include support during key phases such as setup and early operations. This allows you to make informed decisions, manage practical challenges as they arise, and maintain consistency as your business develops.
The level and duration of support depend on the package you choose.
Ready to Launch Your Pizza Shop the Right Way?
Book your free consultation and let's discuss the best approach for your project.
